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Chloe Dinsdale
Product Manager at Hearst StoryStudio
Retail & eCommerce
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Ecommerce
How to Market Brand Purpose in Retail Stories
Today’s retail landscape has welcomed an age of unlimited options....
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Retail & eCommerce
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Ecommerce
Think About These 5 Things to Structure a Compelling Retail Campaign
There’s no doubt that a seamless shopping experience, whether online...
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Ecommerce
eCommerce Changed Shopping Forever. Millennials Want Ads Changed, Too.
The eCommerce industry is in an intriguing place where growth is...
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Nonprofit & Social Impact
3 Key Components to a Successful Nonprofit Campaign
Recent surveys show that younger Americans are more socially conscious
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Nonprofit & Social Impact
The Nonprofit Landscape Has Changed. Here are the Latest Trends.
Until recently, giving to charity was marketed as an ethical way to...
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Finance
Capitalizing on the Moment Requires Knowledge of these Three Finance Trends
The financial industry is notoriously volatile. From yo-yo stock...
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Content Marketing
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Education
These Education Trends Suggest Big Changes. How Will You Respond?
The education business is booming, but there are some competing...
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Finance
Exploring Audience-Oriented Content for Financial Businesses
Experts in any industry can be unconsciously guilty of misidentifying...
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Trust & Connection: Why Influencers Are Now a Must in Beauty Marketing
One of the biggest changes in beauty marketing this decade has been...
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Content Marketing
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Ecommerce
The Dos and Don’ts of Using Reviews in Your eCommerce Content
Consumers know what eCommerce businesses want from them: sales! But...
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Thought Leadership
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Finance
Top 3 Most Engaging Content Topics for Finance Brands
Engaging content is the name of the game these days. Discovering what...
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Healthcare
Storytelling and Audience Targeting Creates Success for Healthcare Brands
If you’ve ever searched the Internet, chances are, at one time or...
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Interactive
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Healthcare
Interactivity is Changing the Game with Healthcare Audiences
When trying to connect with an audience, no matter what your...
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Content Marketing
Creating Authentic Content Matters
Among the challenges content copywriters and creators face regularly,...
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Marketing
Marketing and Myers-Briggs
In a world full of personality tests, there’s one that simply cannot...
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Design
Read This and Create Your Next Great Infographic
“Content is the atomic particle of all digital marketing.” - Rebecca...
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Content Marketing
10 Tips for Creating Thought Leadership Content
Unsure how to market your brand or business? Look to thought...
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Content Marketing
5 Content Marketing Myths: Debunked
Content marketing, as defined by the Content Marketing Institute, is “
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Social Media
Clubhouse For Brands
Is it time for your brand or business to join the Club? By now, you...
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Content Marketing
25 Statistics About User-Generated Content You Need to Know
Consumers these days aren’t accepting just any and all content given...
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Content Marketing
Content Marketing & Craft Beer
With lockdowns and indoor-dining shutdowns thanks to the pandemic,...
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Healthcare
Why Your Healthcare Marketing Needs this One Thing
No more dry marketing techniques! No more of sending direct mail...
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Beauty & Skincare
How Consumer Trends are Shaping the Future of the Beauty Industry
The beauty industry is changing. Typically beauty brands big and...
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How Tech Startups Can Use Content for Growth
In the wake of COVID-19, many industries around the globe have seen...
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Digital Advertising
What You Need to Know About the "Cookie-pacolypse" and How First-Party Data is Here to Save the Day
Most of us think of cookies as just a sweet treat, but digital...
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Lifestyle
Announcing: Northeast Summer Camp Guide
There’s nothing better than the nostalgia of summer camp. Warm days,...
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Small Business
Marketing Your Small Business During COVID-19
Social distancing may be our new normal, but that doesn’t mean you...
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Content Marketing
What Kind of Content Should You be Creating During COVID-19?
Due to the ongoing COVID-19 pandemic, businesses large and small have...
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Podcasts
3 Reasons Why Podcasts Should Be Core to Your Content Strategy
It’s 2020 and one thing is clear. People love podcasts! It’s hard to...
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Content Marketing
According to Data, People Love to Share These Types of Content
In today’s digital world, the content you put out won’t stay in the...
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Content Marketing
A Few Real Estate Content Marketing Tips From Industry Experts
Any agent in today’s real estate market should know that the...
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Podcasts
Avoid These Common Podcasting Mistakes
Available both when and where people want them, podcasts are now a...
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Social Media
Follow These Social Media Marketing Experts to Learn From the Best
It's no secret that when you want to improve your own skills you...
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Content Marketing
10 Powerful Quotes on the Importance of Knowing Your Audience
As a marketer, you want all of your digital content to make an impact.
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Content Marketing
Consider These 19 Questions When Creating New Content
There is so much more to a successful content marketing strategy than...
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Digital Marketing
5 Proven Ideas for Repurposing Webinars into Exciting Content
Remember that live webinar you hosted and were so proud of? Now that...
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Podcasts
11 Quotes that Will Inspire you to Start a Podcast
There’s a reason businesses have been hopping onto the podcast...
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Content Marketing
4 Habits of Highly Successful Content Creators
Don’t get left behind! In a survey by the Content Marketing Institute
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Content Marketing
4 Micro-Experiences You Should Try Creating
“Interactive content is the future of your funnel.” —Marketo ...
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Marketing
6 Reasons Podcasts Are Perfect for Your Business
Are you currently unimpressed with the traditional marketing...
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Content Marketing
3 Keys to Creating Meaningful Content
With more publishers pushing out more content than ever before, the...
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