--- title: Get Inspired by These 11 Standout Quotes from Content Marketing Experts and Creators description: Even with a powerful marketing team behind you, it doesn’t hurt to seek wisdom from other expert content marketers.  image: https://hubspot.hearststorystudio.com/hubfs/you-x-ventures-1442657-unsplash.jpg --- - [**](https://www.facebook.com/sharer/sharer.php?u=https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators&title=Get%20Inspired%20by%20These%2011%20Standout Quotes%20from Content%20Marketing%20Experts%20and%20Creators&picture=https://cdn2.hubspot.net/hubfs/3298606/you-x-ventures-1442657-unsplash.jpg&description=Even%20with%20a%20powerful%20marketing%20team%20behind%20you,%20it%20doesn’t%20hurt%20to%20seek%20wisdom%20from%20other%20expert%20content%20marketers. ) - [**](https://twitter.com/share?source=https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators&text=Get+Inspired+by+These+11+Standout%C2%A0Quotes+from%C2%A0Content+Marketing+Experts+and+Creators%20-%20https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators) [Content Marketing](https://hubspot.hearststorystudio.com/blog/tag/content-marketing) # Get Inspired by These 11 Standout Quotes from Content Marketing Experts and Creators By [Alison Pfaff](https://hubspot.hearststorystudio.com/blog/author/alison-pfaff) Aug 8, 2019 Even with a powerful marketing team behind you, it doesn’t hurt to seek wisdom from other expert content marketers.  Content marketing can feel like a perpetual learning process—which is a good thing! As technologies and trends change, you will always have an opportunity to create new and refreshing content that serves your audience in the ways they desire. Here’s what a few master marketing masterminds have to say about content and appealing to any target audience. - **“Amazing things will happen when you listen to the consumer.” – Jonathan Midenhall, CMO of [Airbnb](https://www.airbnb.com/).** - “You can never go wrong by investing in communities and the human beings within them.” – Pam Moore, CEO of [The Marketing Nutz](https://themarketingnutz.com/). - “Content marketing is like a first date. If all you do is talk about yourself, there won’t be a second date.” – [David Beebe](https://davidbeebe.com/). - **“When people feel insecure about something, they look around for validation. Show them that other people trust you.” – [Francisco Rosales, social media marketing coach](https://twitter.com/socialmouths).** - “People share, read, and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.” – Malorie Lucich, head of product communications at [Pinterest](https://www.pinterest.com/). - **“Content marketing is a commitment, not a campaign.” – [Jon Buscall](https://twitter.com/jonbuscall).** - “Behind every tweet, share, and purchase, there is a person. Care more about the person and less about the share.” – Shafqat Islam, [NewsCred](https://www.newscred.com/) Founder and CEO. - “Never let ads write checks your website can’t cash.” – [Avinash Kaushik, digital marketing evangelist](https://www.kaushik.net/avinash/). - **“Be specific enough to be believable and universal enough to be relevant." – Ann Handley, head of content at [MarketingProfs](https://www.marketingprofs.com/).** - “‘Build it, and they will come’ only works in the movies. Social media is a ‘build it, nurture it, engage them and they may come and stay.’” – [Seth Godin, author and marketing expert](https://www.sethgodin.com/). - “Before you create any more ‘great content,’ figure out how you are going to market it first.” – [Joe Pulizzi](https://www.joepulizzi.com/), content marketer and strategist.   - [**](https://www.facebook.com/sharer/sharer.php?u=https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators&title=Get%20Inspired%20by%20These%2011%20Standout Quotes%20from Content%20Marketing%20Experts%20and%20Creators&picture=https://cdn2.hubspot.net/hubfs/3298606/you-x-ventures-1442657-unsplash.jpg&description=Even%20with%20a%20powerful%20marketing%20team%20behind%20you,%20it%20doesn’t%20hurt%20to%20seek%20wisdom%20from%20other%20expert%20content%20marketers. ) - [**](https://twitter.com/share?source=https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators&text=Get+Inspired+by+These+11+Standout%C2%A0Quotes+from%C2%A0Content+Marketing+Experts+and+Creators%20-%20https://hubspot.hearststorystudio.com/blog/get-inspired-by-these-11-standout-quotes-from-content-marketing-experts-and-creators) ## You might also like [Brand Awareness](https://hubspot.hearststorystudio.com/blog/tag/brand-awareness), [Digital Marketing](https://hubspot.hearststorystudio.com/blog/tag/digital-marketing), [Content Marketing](https://hubspot.hearststorystudio.com/blog/tag/content-marketing), [Native Advertising](https://hubspot.hearststorystudio.com/blog/tag/native-advertising), [Social Media](https://hubspot.hearststorystudio.com/blog/tag/social-media), [Influencer Marketing](https://hubspot.hearststorystudio.com/blog/tag/influencer-marketing) ## [The Influencer Advantage: Leveraging Influencer Collaborations for Authentic Advertising](https://hubspot.hearststorystudio.com/blog/the-influencer-advantage-leveraging-influencer-collaborations-for-authentic-advertising) There’s no denying the power of influence. 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