Meet the StoryStudio: Hearst’s Content Marketing Agency

The Hearst StoryStudio is a full-service content marketing agency that offers cost-effective creative solutions with guaranteed readership to our partners. Our content strategy is based on art and supported by data. Our mission? To create insight-driven storytelling and ensure it’s read by your audience.

Here’s what sets us apart:

• Drawing from Hearst’s legacy of award-winning storytelling, we’re uniquely qualified to help you tell yours.
• We guarantee readership on our programs.
• We're all about transparency. No smoke and mirrors, just real results.
• We love what we do, and we have fun doing it.

Content is a major part of the customer journey, allowing brands to be discovered and then creating an always-on relationship. Did you know that people consume an average of over 11 pieces of content before making a purchasing decision? The StoryStudio’s creative capabilities across all mediums and platforms — from digital to print, social to podcast, and more — allow us to reach your audience in new ways.

What’s it like to work with us? From the start of every project, our turnkey approach includes content and promotion strategy. The StoryStudio doesn’t stop at producing award-winning creative. We ensure it reaches the right eyes and ears, wherever they might be. Our “no surprises” approach to measuring content effectiveness means that we track and optimize your campaign in real-time and give you full visibility throughout your program.

StoryStudio By The Numbers

Our team supports 130+ properties. We also have more than 250 marketplace partners nationwide that range from the most distinguished national news brands to small-town publications that can reach your audience exactly where they are.

Our capabilities are always on the cutting edge of innovative new offerings. Those include traditional native advertising formats, along with branded hubs and experiences, video, podcast, social, and more. We’ve published over 10,000 custom content programs for our partners and delivered over 8 billion impressions to that content.

View Our Work

Traditional Story (AbbVie)

An editorial-style story with sponsored content aligning with the publication’s branding.

High-Impact Story (Costa Palmas)

An interactive story built from templates with a focus on animation and images.

Branded Layout (Swarovski)

An immersive story that is uniquely designed for each brand’s identity and uses advanced interaction elements.

Branded Hub (California Department of Aging)

An enhanced, custom-built resource guide that includes all relevant brand messaging.

Co-Op Hub (Top Workplaces)

An enhanced, custom-built guide where content from multiple partners exists together.

Podcast (Gannon University)

Produced by our team, custom audio experiences include a targeted promotional plan to drive listeners to your content.

Hearst StoryStudio’s Key Takeaways

• We’re creatives first. Storytelling is in our DNA. We develop, design, and deliver award-winning content for brands big and small.
  
  
• We’re always innovating. We're constantly surfing the waves of change. We stay ahead of trends in this ever-evolving landscape and offer new and exciting products to our partners.
  
  
• We're Hearst. Having your brand’s content live within the most-recognized and trusted media lends major credibility to your message.
  
  
• We guarantee readership. Using the reach of the Hearst network and beyond, the StoryStudio reaches your audience wherever they might be.
  
  

How Hearst StoryStudio Can Help

Want to learn more about our products, process, and how we can help tell your brand’s story to the right audience? We’d love to hear from you! Get started by filling out the form below.

Read more about our latest projects and industry insights by following us on Instagram and LinkedIn.